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Why We Love Shopify for Ecommerce

Rachel Kline • March 2, 2021

Everything You Need to Know Before Getting Started or Making the Switch to Shopify for Your Business

In 2020 we started using Shopify for all of our ecommerce clients. We quickly fell in love with the platform and how simple it was to choose a beautiful theme, tailor it to our client's needs, add products and set up shipping and payment options. As a designer that has created custom sites for the past six years, I will admit I was hesitant to use Shopify because I felt like I would be limited... But I was happily surprised with all of the options, themes and customizations available. 


If Ecommerce is your business' top priority, Shopify is a professional and affordable solution that allows you to get a site up and running in a relatively short amount of time. You can add custom pages just like you would on any other platform and the blog integration is great. For any of my small shop owners looking for a beautiful new website, keep reading because today we're talking all things Shopify!


1. Shopify Offers Hundreds of Themes with Unique Customization Options So Your Site Will Standout

You can start with the "free" Shopify theme, but if you want your site to look like you spent thousands on a developer and branding specialist, visit the theme store or checkout Out of the Sandbox where you can purchase a custom theme to apply to your site. The process is easy and choosing a theme with the colors and layout you need will save you a ton of time! Themes also offer pre-designed templates for things like your About/Contact/Resources/Blog pages. All you do is add your content and format it to meet your needs. 


2. Shopify Makes Adding Products & Creating Collections Simple

I've worked with clients who have Etsy shops and I've built custom Ecommerce sites using Duda and WordPress. My team and I agree that Shopify is THE easiest platform to add your products and photos, set your prices, and begin selling. Not only is it simple to add your items to your shop, Shopify makes it simple to showcase your products and collections on your home page. These sites are designed to load quickly and to CONVERT. I've also enjoyed how easy it is to add variants and options for each product. Need to select colors/sizes/styles? Shopify makes it easy to do all of that! Discounts and sales are also simple to set up and promote. 


3. Shopify Offers a Secure Shopping Experience

Not only does Shopify accept almost any payment method making checkout a breeze, Shopify sites are designed for speed and efficiency. The seamless shopping experience makes customers feel safe shopping online with you and when shoppers feel like your site is secure it often translates to larger purchases and repeat clients. These are major perks and the security alone makes Shopify a smart choice for any Ecommerce business. Is setting up your payment methods and shipping rates difficult? (A question I hear a lot) The answer is no! I was amazed at how quick it was to get connected and for my clients to begin getting paid! 


Are you ready to learn more about Shopify? We can help! Right now, my team is working with clients to create custom Shopify sites at a special price... It won't last long! Contact us today to learn more.

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